Objective
ShowCase (acquired by SPSS later), a data warehouse software company, wanted to increase revenues and improve the profit margins of their existing business in Japan.
Our Assignment
PVP was to review the business model in Japan and indentify the problems. After working closely with senior management and ascertaining the issues, we assisted ShowCase in solving them.
Project Period
4 months
Result
PVP discovered that their Japanese business model had structural problems – too many participants in the sales channel, resulting in inefficiencies, flat revenues and unsatisfactory profit margins. We dissolved their joint venture with a Japanese company and formed a direct relationship with a large Japanese IT services company. ShowCase revenues and profit margins were dramatically improved.